Discover What Vuforia AR Offers

Vuforia is a comprehensive, scalable enterprise AR platform. Our wide-ranging solution suite ensures that we can provide the right AR technology to every customer based on their business needs.

Vuforia AR – Overview

Vuforia is an augmented reality (AR) platform developed by PTC, a leading provider of industrial software solutions. It allows developers to create immersive AR experiences by overlaying digital content onto the real world. With Vuforia, users can interact with virtual objects and information in a seamless and intuitive way.

One of the key strengths of Vuforia is its robust computer vision technology. It enables the recognition and tracking of images, objects, and environments, making it possible to place virtual content accurately within the real world.

This capability opens up a wide range of applications across industries such as gaming, education, retail, manufacturing, and more. Vuforia provides developers with a comprehensive set of tools and APIs that simplify the process of building AR applications. Its Unity integration allows for seamless development and deployment on multiple platforms, including iOS, Android, and Microsoft HoloLens. The platform also supports advanced features like occlusion, which allows virtual objects to appear hidden or blocked by real-world objects, enhancing the sense of realism in AR experiences.

Moreover, Vuforia offers additional functionalities like virtual buttons, which enable users to trigger actions by interacting with virtual objects, and smart terrain, which allows virtual content to adapt and interact with the physical environment. These features provide developers with greater flexibility and creative possibilities when designing AR applications.

Vuforia has gained popularity among developers due to its ease of use, powerful features, and wide-ranging compatibility. It has been adopted by numerous businesses and organizations to create engaging and interactive AR experiences that captivate users and provide innovative solutions to real-world problems.

Explore Vuforia Enterprise AR suite offerings

Vuforia Expert Capture is a powerful augmented reality (AR) software solution developed by PTC. It is specifically designed to streamline and enhance the process of capturing and transferring expert knowledge within an organization. With Expert Capture, subject matter experts can easily create step-by-step instructions and procedures using AR, making it easier for others to learn and replicate complex tasks.

The software utilizes AR technology to overlay digital content onto the real-world environment. This allows experts to capture their actions and annotate them in real-time, providing detailed instructions that can be viewed by others through mobile devices or smart glasses. Users can follow along with the instructions, viewing each step from their perspective and benefiting from the visual guidance provided by the AR overlays.

Expert Capture has proven to be a valuable tool in industries such as manufacturing, field service, and training. It enables organizations to capture and preserve the expertise of their experienced workers, ensuring that valuable knowledge is not lost due to retirement or staff turnover. The ability to transfer knowledge effectively and efficiently contributes to increased productivity, improved training processes, and enhanced operational efficiency.

  • Create AR content experiences quickly: Create guides as needs arise without requiring additional assets or impacting schedules.
  • Simplify knowledge transfer: pre-constructed templates make it easy to create and edit the best augmented reality software experiences.
  • Cross-device publishing: Publish content material on headsets and cell devices.
  • Location-based experiences: Location markers can be used to provide direction in more complex multi-step and multi-location guided experiences.

Vuforia Studio is a powerful authoring tool developed by PTC that allows users to create immersive and interactive augmented reality (AR) experiences without the need for extensive coding or programming skills. It provides a user-friendly interface and a drag-and-drop approach, making it accessible to a wide range of users, including designers and non-technical professionals.

With Vuforia Studio, users can develop AR experiences by combining 3D models, animations, and interactive elements with real-time data from various sources. This enables the creation of engaging and informative AR content that can be viewed on mobile devices, tablets, and smart glasses.

One of the key features of Vuforia Studio is its integration with other PTC products, such as ThingWorx, a leading industrial IoT platform. This integration allows for the seamless integration of IoT data into AR experiences, enabling users to visualize real-time sensor data or interact with digital twins of physical assets.

Vuforia Studio has been widely adopted in industries such as manufacturing, service, and training, where it has proven to be a valuable tool for improving operational efficiency, reducing downtime, and enhancing training and maintenance processes. Its intuitive interface and powerful capabilities make it a popular choice for businesses looking to leverage the benefits of augmented reality without extensive development resources.

Vuforia Engine is a comprehensive augmented reality (AR) development platform developed by PTC. It provides developers with the tools and resources needed to create advanced and immersive AR experiences across a wide range of industries and applications.

Vuforia Engine is known for its robust computer vision capabilities, which enable the recognition and tracking of objects, images, and environments. This allows developers to overlay virtual content onto the real world with high accuracy and stability. The platform supports marker-based tracking, markerless tracking, and even simultaneous localization and mapping (SLAM) techniques, providing flexibility in designing AR applications.

One of the strengths of Vuforia Engine is its extensive compatibility with popular development frameworks and platforms, including Unity, Unreal Engine, iOS, Android, and Microsoft HoloLens. This allows developers to create AR experiences that can be deployed on a variety of devices, reaching a wider audience.

Moreover, Vuforia Engine offers additional features like occlusion, which allows virtual objects to be realistically hidden or obscured by real-world objects, and extended tracking, which allows virtual content to be tracked even when the original target is no longer in view. These features enhance the immersion and realism of AR experiences. Vuforia Engine has been widely adopted by developers and businesses for applications ranging from marketing and advertising to industrial maintenance and training. Its comprehensive feature set, compatibility, and ease of integration make it a powerful tool for creating compelling AR experiences.

Vuforia Chalk is an innovative remote collaboration tool developed by PTC that leverages augmented reality (AR) technology to enable real-time communication and problem-solving. It allows users to share a live video feed and annotate the real-world environment with virtual drawings, text, and arrows, enhancing remote communication and collaboration.

With Vuforia Chalk, users can connect with others, regardless of their physical location, and engage in interactive AR sessions. It is particularly useful in industries that require remote assistance, such as field service, manufacturing, and technical support. Users can visually guide each other through complex tasks, troubleshoot issues, and provide step-by-step instructions, all in real-time.

One of the key features of Vuforia Chalk is its simplicity and ease of use. The app can be installed on smartphones and tablets, making it accessible to a wide range of users. It also incorporates advanced computer vision technology to ensure accurate AR annotations and a smooth user experience.

Vuforia Chalk has proven to be a valuable tool for reducing downtime, improving first-time fix rates, and increasing productivity in various industries. It enables experts to remotely assist and mentor less-experienced technicians, leading to faster problem resolution and more efficient workflows.

Find AR solutions to fit your use cases

Vuforia’s augmented reality solutions have numerous practical applications—where to start depends on understanding where you’ll get the fastest, most meaningful ROI. These use cases stand out as offering easy adoption, clear returns, tangible benefits, and a roadmap to scale up.

mathcad prime

AR Solutions for Manufacturing

Revolutionize your workforce with Augmented work instructions and training that elevates skills, performance, uptime, safety, and overall efficiency.

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AR Solutions for Service

Empower your technicians with real-time access to relevant information and SMEs to resolve problems faster, reduce service costs.


AR Solutions for Quality Inspection

Accelerate end-of-line inspection cycles while increasing accuracy and reducing risk of errors.

Would you like to know more?

Vuforia offers the fastest, easiest and most advanced AR content development solutions to assist industrial enterprise customers to cope with demanding situations and meet business goals.

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